THINKDOODL

Clear insights.

Confident decisions.

hello@thinkdoodl.com

Services

  • Smartphone and tools on vibrant background representing business strategy, growth planning, and consultation services.

    Business Strategy

    Guiding businesses from vision to funding and beyond.

  • Smartphone background symbolising user testing for apps and websites to improve design, usability, and customer experience.

    User Testing

    Uncovering user insights that shape products the people use.

  • Smartphone controlling smart bulbs and security camera via wireless signals, symbolising smart tech product development.

    Product Development

    Transforming ideas into market-ready product solutions.

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Tech Leader

Start-up Advisor

Hi, I’m Rumi Kamat.

After 2 decades of working with companies of various sizes, I started Thinkdoodl with a simple belief: building better business solutions shouldn’t feel like guesswork. We help companies find practical, ways to bring their ideas to market.

From shaping Strategy and Operations, to User Testing and Product Development, we bring clarity, creativity, and hands-on experience to help you grow with confidence.

hello@thinkdoodl.com

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20+ years of Experience

4K+ clients helped

  • “As a seasoned operations leader with deep UX Research expertise, Rumi has a sharp ability to diagnose where performance, process, and structure are misaligned and put pragmatic solutions in place."

    — Liz Chutka, VP Audience Solutions, UserTesting Technologies

  • “If you're looking for someone who can effectively lead, adapt, and drive initiatives, whilst maintaining strong teams dynamics, I highly recommend Rumi."

    — Carlo D’Urso — Founder, Duxer Limited

  • “Rumi quickly identified areas for improvement, streamlined workflows, and removed friction points that had been slowing us down. As a result, our efficiency increased significantly, and overall team satisfaction improved."

    — Vivienne Myroti — Project Manager, UserTesting Technologies

  • “Rumi asks the right questions, listens deeply, and ensures that what she delivers is both practical and impactful. She identified areas for improvement, brought clarity to areas that had long been ambiguous, and elevated the overall operational foundation of the team.”

    — Jennifer Keus — Senior Operations Director, UserTesting Technologies

Featured
Writing Better Screening Questions: How to Recruit the Right Research Participants
Writing Better Screening Questions: How to Recruit the Right Research Participants

A well-designed screener questionnaire helps identify participants who represent your target audience whilst filtering out those who don't.

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Product Testing Starts with Identifying the Right Users
Product Testing Starts with Identifying the Right Users

When it comes to designing exemplary products, the best, most influential product leaders have a similar mindset - start with your users, not your product.

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Research made simple: Focus Groups
Research made simple: Focus Groups

A focus group is a small, guided discussion used in UX, product, and market research to understand what people think, feel, need, and expect.

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“Freedom lies in being bold.”

- Robert Frost