THINKDOODL I Clear Insights. Confident Decisions.

THINKDOODL

Clear insights.

Confident decisions.

hello@thinkdoodl.com

Services

Business Strategy

Guiding businesses from vision to funding and beyond.
User Testing

Uncovering user insights that shape products the people use.
Product Development

Transforming ideas into market-ready product solutions.

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My journey…

20+

Years of Experience

ADVISOR

EdTech Start-up

4K+

Clients helped

LEADER

People-first

After a fulfilling career, I started Thinkdoodl with a simple belief: building a business shouldn’t feel like guesswork. We help start-ups and growing businesses find practical, affordable ways to bring their ideas to market.

From shaping Strategy and securing Funding to User Testing and Product Development, we bring clarity, creativity, and hands-on experience to help you grow with confidence.

CONTACT US

“As a seasoned operations leader with deep UX Research expertise, Rumi has a sharp ability to diagnose where performance, process, and structure are misaligned and put pragmatic solutions in place."

— Liz Chutka, VP Audience Solutions, UserTesting Technologies
“If you're looking for someone who can effectively lead, adapt, and drive initiatives, whilst maintaining strong teams dynamics, I highly recommend Rumi."

— Carlo D’Urso — Founder, Duxer Limited
“Rumi quickly identified areas for improvement, streamlined workflows, and removed friction points that had been slowing us down. As a result, our efficiency increased significantly, and overall team satisfaction improved."

— Vivienne Myroti — Project Manager, UserTesting Technologies
“Rumi asks the right questions, listens deeply, and ensures that what she delivers is both practical and impactful. She identified areas for improvement, brought clarity to areas that had long been ambiguous, and elevated the overall operational foundation of the team.”

— Jennifer Keus — Senior Operations Director, UserTesting Technologies