Clear Insights,
Confident Decisions.
From shaping Strategy and Operations, to User Testing and Product Development, we bring clarity, creativity, and hands-on experience to help you bring your ideas to market, and scale with confidence.
Meet the Founder
Hi! I’m Rumi.
After two decades working with more than 4,000 companies, I founded ThinkDoodl with a simple purpose: to help businesses make better decisions by truly understanding their customers.
I’ve seen first-hand how the right insight, clear thinking and practical support can turn good ideas into stronger products, better operations and confident growth.
Through ThinkDoodl, we bring together Strategy, Operations, Market Research, User Testing and Product Development to help you shape ideas, bring them to market and scale with confidence.
hello@thinkdoodl.com
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“As a seasoned operations leader with deep UX Research expertise, Rumi has a sharp ability to diagnose where performance, process, and structure are misaligned and put pragmatic solutions in place."
Liz Chutka - VP Audience Solutions, UserTesting Technologies
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We have some user communities that are very difficult to engage and Rumi was dogged in her persistence until we had what we needed
Lidia Oshlyansky - Chief Product Officer, Marley Health
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“If you're looking for someone who can effectively lead, adapt, and drive initiatives, whilst maintaining strong teams dynamics, I highly recommend Rumi."
Carlo D’Urso - Founder, Duxer Limited
Insights
